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5 DecemberEmployee Spotlight: Meet Carly T.

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At Lyndex-Nikken, we value our employees and their ongoing efforts to provide our customers with the highest level of service. With over 35 years of business, we understand our achievements would not have been possible without our employees’ hard work. Therefore, in this Lyndex-Nikken Employee Spotlight vlog series, we are highlighting our team and their commitment to excellence.

This week we have the spotlight on Carly.  She is our Accounting Associate.  She brings a lot to our Accounting department and we are happy to have her with the company.  Watch the video to hear what Carly thinks about working at Lyndex-Nikken.

 

1 DecemberCustomer Spotlight: MDI-co.

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At Lyndex-Nikken, we value our customers and their dedication to their business and the manufacturing community as a whole. To show our support, we have launched a new video series called, Lyndex-Nikken’s Customer Spotlight. In this video series, we are highlighting working entrepreneurs and business owners who dedicate their time keeping the manufacturing industry alive and thriving.

This month we have our spotlight on Drew Johnson.  He is the owner of MDI-co, a design and product development company offering prototype and production machining solutions in West Chicago, Illinois.  MDI-co specializes in 3D printing, molding and CNC milling and turning. They primarily service the automotive, consumer electronics, and medical industries.  Watch Drew’s story to see why he started his business and why he chose to invest in our products.

 

7 NovemberCustomer Spotlight: Machined Concepts

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At Lyndex-Nikken, we value our customers and their dedication to their business and the manufacturing community as a whole. To show our support, we have launched a new video series called, Lyndex-Nikken’s Customer Spotlight. In this video series, we are highlighting working entrepreneurs and business owners who dedicate their time keeping the manufacturing industry alive and thriving.

This month we have our spotlight on Albert Raczynski.  He is the owner of Machined Concepts, a full service production CNC contract manufacturer located in Elgin, IL. Machined Concepts specializes in 3,4, and 5 axis milling, as well as production turning. They primarily service the automotive, consumer electronics, and medical industries. Watch Albert’s story to see why he started his business and why he chose to invest in our products.

26 OctoberEmployee Spotlight: Meet Eric B.

At Lyndex-Nikken, we value our employees and their ongoing efforts to provide our customers with the highest level of service. With over 35 years of business, we understand our achievements would not have been possible without our employees’ hard work. Therefore, in this Lyndex-Nikken Employee Spotlight vlog series, we are highlighting our team and their commitment to excellence.

This week we have the spotlight on Eric.  He is our Marketing Team Leader.  He brings a lot to our marketing department and we are happy to have him with the company.  Watch the video to hear what Eric thinks about working at Lyndex-Nikken.

30 SeptemberEmployee Spotlight: Meet Belinda

Meet BelindaAt Lyndex-Nikken, we value our employees and their ongoing efforts to provide our customers with the highest level of service. With over 35 years of business, we understand our achievements would not have been possible without our employees’ hard work. Therefore, in this Lyndex-Nikken Employee Spotlight vlog series, we are highlighting our team and their commitment to excellence.

This week we have the spotlight on Belinda.  She is our Inside Sales Representative for the west coast, Mexico and South America.  She brings a lot to our sales department and we are happy to have her with the company.  Watch the video to hear what Belinda thinks about working at Lyndex-Nikken.

16 SeptemberChanging Higher Education to Make Manufacturing Employment a Priority

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There has been much talk on how the American Manufacturing Industry can prepare for the jobs of the future.  The current boom of technical manufacturing is showing us where the world is heading.  To stay current in today’s marketplace, the American Manufacturing Industry will have to make some changes and it starts with our education.  Here is how we can change higher education to fill manufacturing jobs:

Refocusing Education

Some of us were taught the only way to get a good job was to enroll at a 4-year college or university.  That simply isn’t true.  The American Manufacturing Industry has many areas of focus which are not taught at 4-year universities.  The rising costs of 4-year colleges with no guarantee of a good job after graduation are leaving students in debt.   The reality is most traditional 4-year universities are not preparing students for high demand jobs.  In January, the New York Federal Reserve examined employment data for recent college graduates between 2009 and 2013 and found that 45 percent were working in “non-college” jobs.  Meaning, nearly half of all recent college graduates are underemployed.  Meanwhile, there are a lot of technology manufacturing jobs going unfilled. If more students had the training and skills to fill high-demand jobs required by the technology sector, more graduates would have meaningful employment.

Solution

Thankfully, there are a lot of technical manufacturing jobs which don’t require a 4-year degree with a higher price tag.  S.T.E.M courses are being taught at trade schools across the country.  At Lyndex-Nikken, we have sponsored selected employees to take night courses on machinery and CNC operations at our local community college.  Also, programs like the Smartforce Student Summit at IMTS give students exposure to STEM based learning and how to continue their education past the show.  Students who desire a career in manufacturing should be encouraged to consider trade schools as an alternative.  Trade schools are feasible, cost effective options for those wanting to work in this industry.  By investing in cheaper more focused education options, we are preparing the next generation of technology manufacturers for the future.

5 August2-Ways to Manufacture a Good Working Environment

Being a part of the American workforce means you probably spend most of your time at work. That said, it is important to enjoy your working environment. Some people may think a good work environment is a ping-pong table in the break room or an open bar happy hour every Friday. To some it is, but in reality, it takes much more than that. There are many ways to improve your company culture that do not involve getting a liquor license. To help, here are 2 ways to manufacture a good working environment:

Open Communication

Having open communication between staff and management is extremely important to the culture of any business. The first step of opening the lines of communication is receiving feedback from staff. Some businesses may see receiving feedback from staff as a negative. However, it’s a great opportunity for the company to improve and grow. Besides, who better to give feedback than the people you employ to represent the company? Sharing feedback tells staff their input matters and that improves every working environment.

At Lyndex-Nikken, we adopted a way for our employees to give feedback as well as make suggestions to management. Through Google Forms we created a digital “suggestion box”, where our staff can make suggestions for company improvement while remaining totally anonymous. Since its introduction, we have received feedback and suggestions we have put in implementation. The digital suggestion box has not only increased staff productivity, it has encouraged positive thinking within the company.

Sharing Encouragement

It is important to remember your team. Yes, your staff is there to do a job but it is not hard to introduce random acts of encouragement while maintaining professionalism. Recognizing staff’s birthdays are small steps for the company but big steps for the company culture. There are many ways to share encouragement. Recently, the management team at Lyndex-Nikken reserved a food truck and sponsored lunch for the company.   Actions like this will encourage and motivate your staff to do their best.

14 JulyEmployee Spotlight: Meet Tim

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At Lyndex-Nikken, we value our employees and their ongoing efforts to provide our customers with the highest level of service. With over 35 years of business, we understand our achievements would not have been possible without our employees’ hard work. Therefore, in this Lyndex-Nikken Employee Spotlight vlog series, we are highlighting our team and their commitment to excellence.

This week we have the spotlight on Tim.  He is our Application Engineer.  He brings a lot to our Service and Engineering department and we are happy to have him with the company.  Watch the video to hear what Tim thinks about working at Lyndex-Nikken.

30 June2 Steps to Proper Brand Management

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What does your branding say about your business? If you cannot answer that question with certainty, neither will your potential customers. Similar to your reputation as an individual, branding is what people think of when they think of your business. Comparable to the Amazon being known for their 2-day shipping, it is what your business is known for; for better or worse. Over time, your branding will evolve and grow with your business. It is important to make sure to express this evolution to the public. To help, we have listed 2 Steps to Proper Brand Management:

Social-cleaning-300x202Brand Clean-Up

One of the first things you can do to refresh your branding is to eliminate old information. Did you stop carrying older products in lieu of newer product line? Take inventory of all of your platforms including, website, blogs, and social media pages and update the products you sell and services you provide. You can also check to see if there are former employees still listed on your website. Now is the time to purge your brand of all obsolete information.

Revamp WebsiteRevamp Your Website

After cleaning up your platforms, the next step is to concentrate on your website. To your customers, your website is your digital storefront. It is what people see when they decide to do business with you. That said, it’s important to keep the look and functionality of your website updated. You can start by asking yourself, how old is my website? There have been a lot of changes made to how we view websites in the past 5-years. If your website was designed before the introduction of smartphones, it may be time to give it a face lift. Since, the smartphone boom, people view more websites on mobile devices vs. computers. It is important your website is mobile responsive. This is when the website is scaled to fit the size of a mobile device. For more detail on how to check if your website is mobile responsive see our previous article, 2 Keys to STOP Losing Business to Competitors.

16 June2 Tips to Help Your Business Strive on Social Media

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By now, every business should have their social media profile(s) established. Even if the business doesn’t post regularly, the profile should be setup. There is a difference between striving and surviving on social media. Surviving is when you are struggling to keep up with maintaining your page. Striving is when you look forward to posting content because you know it will increase your engagement and traffic rate. To help make social media more enjoyable for you, we are sharing 2 tips to help your business strive on social media:

Plan Your Posts

Rule #1 for striving on social media is to post content constantly. Some businesses see it as a chore to maintain their social media pages because it’s not easy. However, planning your posts can help take the pressure off. Developing a posting strategy is the first step. Choose how many posts you want to share on a daily or weekly basis. Then plan your content around that number. Usually, you would share original content but this is social media. You can also repost shared content from another source. If remembering to post is an issue, you can use social media management tools like Hootsuite and Buffer to schedule your posts. These tools will automatically post for you.

Know Your Platform

There are a lot of social media platforms out there and they all have their own specific voice.  It’s important to tweak your content based on the specific platform you are on:

Facebook is great for relationship building. You can promote your brand, original content and speak directly to your customers in a casual manner. Facebook Advertising allows you to target specific customers to increase sales but if buying ad space on social media isn’t your thing, skip it and focus on building a loyal following organically.

Twitter is great for establishing a dialog with your customers. This platform allows you to share your thoughts and create a voice for your brand. You can also respond to people who want to talk to you directly. This is great for building rapport.

Instagram is great for sharing visual content. If you have great looking photographs of your products and/or demonstration videos, this is the platform for you. Unlike Twitter, Instagram is not the platform for holding a conversation. This particular platform is ideal for making visual statements. So, if your brand has something to say, create a meme and share.